Tag: B2B
6 articles
LinkedIn for a small B2B business: is it worth being there
How do you check whether your clients are on LinkedIn, choose useful post topics, and assess results? A practical starting point for a small B2B service business.
When and how to raise prices for long-term clients
Base a long-term client's price increase on costs, scope, and the value of the work. Learn when to announce it, what to write, and how to prepare for negotiation.
Sole proprietorship or LLC? When it's actually worth switching
An LLC is not an automatic next step once revenue reaches a certain level. The decision mainly depends on risk, taxes, and administrative costs.
What must be in a client contract so you don't get left with nothing
A good client contract covers more than scope and price. It also sets acceptance, revision, copyright, and termination rules.
How to write proposals that actually close deals
I've sent hundreds of proposals from my agency. Most early ones were terrible. Here's what I learned about writing proposals clients actually read.
How to price your freelance services (and stop selling yourself short)
I started with rates I wouldn't get out of bed for today. Over the years I learned that pricing isn't math — it's psychology.